Privacy Policy


Your privacy is very important to us, and we take your privacy seriously.

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from Thesis Bike Inc. (the “Site”).


Our email newsletters and email waitlists contain product information, events, and other valuable information. You will be given the opportunity to easily opt-in and opt-out of such communications at any time by opting in to sign up on our website, unsubscribing by clicking the “unsubscribe” link at the bottom of a newsletter, or sending an email to asking to opt-in or opt-out at any time.


Our store is hosted on Shopify, an online e-commerce platform. For more information, please read Shopify’s Terms of Service and Privacy Policy.

When you visit our Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information”.

We collect Device Information using the following technologies:

- “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit

- “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.

- “Web beacons”, “tags”, and “pixels” are electronic files used to record information about how you browse the Site.

Additionally when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. We refer to this information as “Order Information”.

If you make a purchase, Shopify stores your credit card data. It is encrypted through the Payment Card Industry Data Security Standard (PCI-DSS). Your purchase transaction data is stored only as long as is necessary to complete your purchase transaction. After that is complete, your purchase transaction information is deleted.

By placing an order on our website, you consent to our collecting and storing it; and to having your name, shipping address, email address, phone number, and order information shared with our third-party logistics vendors to process your purchase. We use your email address to send you important information on your order. We ask for your phone number in the unlikely event that there are problems or questions with your order.


In general, the third-party providers used by us will only collect, use and disclose your information to the extent necessary to allow them to perform the services they provide to us.  

Certain third-party providers may have their own privacy policies; for these providers, we recommend that you read their privacy policies.  

We may aggregate information for research purposes to share with our vendors and partners, such as total sales volume or site visits. Such information would be non-personal and non-individual.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.


Our website uses Google Analytics to track aggregate website visit behavior.


Our website uses a "cookie" to assign a unique identification to your computer. We use cookies to determine whether you have previously visited our store and what source website led you to our website (e.g. social media or a press article).


Our site may contain links to other sites. We cannot guarantee that these sites hold the same standards of privacy and security as our own. Please read the privacy policies of each website that collects personally identifiable information.


You have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.

Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that if you are a European resident, your information will be transferred outside of Europe, including to Canada and the United States.


We reserve the right to modify this privacy policy at any time. If our company is acquired or merged with another company, your information may be transferred to the new owners so that we may continue to sell products to you.


For more information about our privacy practices, please contact us at